{"id":13098,"date":"2026-05-21T12:26:18","date_gmt":"2026-05-21T11:26:18","guid":{"rendered":"https:\/\/absolute.digital\/?p=13098"},"modified":"2026-10-27T12:56:42","modified_gmt":"2026-10-27T12:56:42","slug":"absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026","status":"publish","type":"post","link":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/","title":{"rendered":"Absolute Digital Media Wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026"},"content":{"rendered":"

We are thrilled to announce we’ve won Best Use of Search \u2013 B2C (PPC) (Small)<\/strong> at the European Search Awards 2026<\/a><\/strong> last night, one of the most respected benchmarks for search marketing excellence in Europe.<\/p>\n

The award recognises our paid search campaign for The Swallow Co., a UK supplements brand, and reflects the kind of strategic, results-driven PPC<\/a> that we pride ourselves on delivering for every client. It also comes just a few weeks after our double win at the UK Digital Excellence Awards<\/a>.<\/p>\n

What the Judges Said:<\/strong><\/h2>\n

“A solid PPC campaign with clear ambition around sustained, scalable customer acquisition and a long-term build approach. The implementation shows innovative thinking, using heatmaps, UX behaviour reports and dashboards. The strategic framing of short-term activity supporting a broader vision suggests positive indications on future results.”<\/em><\/p>\n

\"Judges<\/p>\n

The Campaign That Brought Home the Win<\/strong><\/h2>\n

The brief was to establish The Swallow Co.<\/a> as a competitive new entrant in the UK supplements market, scale paid media spend aggressively, and maintain a cost per conversion (CPC) under \u00a360 throughout, all at the same time.<\/p>\n

The results speak for themselves. Comparing November 2024 to November 2025:<\/p>\n\n\n\n\n\n\n\n
<\/td>\nNovember 2024<\/strong><\/td>\nNovember 2025<\/strong><\/td>\n<\/tr>\n<\/thead>\n
Conversions<\/strong><\/td>\n250<\/td>\n1,406<\/td>\n<\/tr>\n
Spend<\/strong><\/td>\n\u00a310,545<\/td>\n\u00a383,424<\/td>\n<\/tr>\n
Cost per conversion<\/strong><\/td>\n\u00a342.15<\/td>\n\u00a359.31<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

More than 1,150 additional monthly conversions, an eightfold increase in media investment, and a CPC that stayed within target throughout. By the end of the campaign, The Swallow Co. had been transformed from a new market entrant into a fast-growing, conversion-led eCommerce brand with a paid media engine built for continued scale.<\/p>\n

A Word From Our CEO:<\/strong><\/h2>\n

“Winning at a European level means a great deal to everyone at Absolute Digital Media. This award is a reflection of the talent and dedication of our PPC team, and of the trust The Swallow Co. placed in us to deliver. We set out to build something scalable and commercially robust, and the results show exactly what that looks like in practice.”<\/em><\/p>\n

Ben Austin, CEO, Absolute Digital Media<\/strong><\/p>\n

This recognition sits alongside a growing list of European and UK wins for our multi-award-winning digital marketing agency<\/a>, reflecting our commitment to delivering campaigns that genuinely move the needle for our clients. If you want to talk about what award-winning PPC looks like for your brand, get in touch with our team<\/p>\n

Call 0800 088 6000<\/strong><\/a> or email\u00a0hello@absolute.digital<\/strong><\/a>\u00a0to start the conversation today.<\/p>\n","protected":false},"excerpt":{"rendered":"

We are thrilled to announce we’ve won Best Use of Search \u2013 B2C (PPC) (Small) at the European Search Awards 2026 last night, one of the most respected benchmarks for search marketing excellence in Europe. The award recognises our paid search campaign for The Swallow Co., a UK supplements brand, and reflects the kind of […]<\/p>\n","protected":false},"author":2,"featured_media":13105,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,13,11],"tags":[],"sector":[],"class_list":["post-13098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","category-digital-marketing","category-ppc"],"acf":[],"yoast_head":"\nEuropean Search Awards 2026: Best Use of Search B2C Win<\/title>\n<meta name=\"description\" content=\"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_AE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"European Search Awards 2026: Best Use of Search B2C Win\" \/>\n<meta property=\"og:description\" content=\"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"Absolute Digital Media UAE\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-21T11:26:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-27T12:56:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1792\" \/>\n\t<meta property=\"og:image:height\" content=\"945\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ben Austin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ben Austin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/\"},\"author\":{\"name\":\"Ben Austin\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#\\\/schema\\\/person\\\/1e685f6039e04a229b7383a209ba2a85\"},\"headline\":\"Absolute Digital Media Wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026\",\"datePublished\":\"2026-05-21T11:26:18+00:00\",\"dateModified\":\"2026-10-27T12:56:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/\"},\"wordCount\":397,\"publisher\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp\",\"articleSection\":[\"Awards\",\"Digital Marketing\",\"PPC\"],\"inLanguage\":\"en-AE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/\",\"name\":\"European Search Awards 2026: Best Use of Search B2C Win\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp\",\"datePublished\":\"2026-05-21T11:26:18+00:00\",\"dateModified\":\"2026-10-27T12:56:42+00:00\",\"description\":\"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#breadcrumb\"},\"inLanguage\":\"en-AE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AE\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#primaryimage\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp\",\"contentUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp\",\"width\":1792,\"height\":945,\"caption\":\"European Search Awards 2026 Winners - Best Use of Search B2C (PPC)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Absolute Digital Media Wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#website\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/\",\"name\":\"Absolute Digital Media\",\"description\":\"Seen. Everywhere.\",\"publisher\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#organization\"},\"alternateName\":\"ADM\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#organization\",\"name\":\"Absolute Digital Media\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AE\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Absolute-LOGO_RGB2-scaled.webp\",\"contentUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Absolute-LOGO_RGB2-scaled.webp\",\"width\":2560,\"height\":430,\"caption\":\"Absolute Digital Media\"},\"image\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"legalName\":\"Absolute Digital Media LLC FZ\",\"address\":[{\"@type\":\"PostalAddress\",\"streetAddress\":\"Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba\",\"addressCountry\":\"AE\",\"addressLocality\":\"Dubai\"},{\"@type\":\"PostalAddress\",\"streetAddress\":\"35 New Broad Street\",\"addressCountry\":\"GB\",\"postalCode\":\"EC2M 1NH\",\"addressLocality\":\"London\"},{\"@type\":\"PostalAddress\",\"streetAddress\":\"Broom House, 39\\\/43 London Road\",\"addressCountry\":\"GB\",\"postalCode\":\"SS7 2QL\",\"addressLocality\":\"Essex\"}],\"telephone\":\"+971 4 251 8056\",\"email\":\"hello@absolute.digital\",\"sameAs\":[\"https:\\\/\\\/x.com\\\/absolutedmedia\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/absolute-digital-media\",\"https:\\\/\\\/www.facebook.com\\\/AbsoluteDigitalMedia\\\/\",\"https:\\\/\\\/www.instagram.com\\\/absolutedmedia\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCSWC3-WxcdUKjXaZNJ6tB2w\",\"https:\\\/\\\/open.spotify.com\\\/show\\\/4rjrI8Mmj4wsI2z9wFj29y?si=g405AOOJSYOEahDWwkppDQ&nd=1\",\"https:\\\/\\\/www.tiktok.com\\\/@absolutedigitalmedia\",\"https:\\\/\\\/clutch.co\\\/profile\\\/absolute-digital-media\",\"https:\\\/\\\/uk.trustpilot.com\\\/review\\\/absolute.digital\",\"https:\\\/\\\/www.google.com\\\/search?q=absolute+digital+media#lrd=0x47d8c5392c972f11:0x7a92850ca10ead30,1,,,,\"],\"knowsAbout\":[\"Automotive\",\"B2B\",\"Beauty\",\"Crypto\",\"eCommerce\",\"Education\",\"Finance\",\"Healthcare\",\"Hospitality\",\"Legal\",\"Real Estate\",\"Startups\",\"Travel\",\"AI Visibility\",\"Content\",\"Digital PR\",\"Link Building\",\"Local SEO\",\"PPC\",\"SEO\",\"Social Media\"],\"areaServed\":[{\"@type\":\"Country\",\"name\":\"United Arab Emirates\"},{\"@type\":\"Country\",\"name\":\"United Kingdom\"}],\"subjectOf\":{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/ai-seo-knowledge-page\\\/#webpage\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/ai-seo-knowledge-page\\\/\",\"name\":\"Absolute Digital Media UAE: AI and SEO knowledge page\",\"dateModified\":\"2026-10-28T12:11:10+00:00\"},\"founder\":{\"@type\":\"Person\",\"name\":\"Ben Austin\",\"jobTitle\":\"Founder & CEO\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/about\\\/team\\\/ben-austin\\\/\"},\"award\":[\"European Agency Awards 2026 Integrated Agency of the Year - Silver\",\"European Ecommerce Awards 2026 Best eCommerce Agency - Bronze\",\"European Search Awards 2026 Best Use of Search B2C (PPC) Small (The Swallow Co.)\",\"UK Digital Excellence Awards 2026 Standout B2C Ecommerce Website of the Year (Stelrad)\",\"UK Paid Media Awards 2026 Best Integrated Paid Media Campaign\",\"European Agency Awards 2025 SEO Agency Of The Year\",\"UK Agency Awards 2025 Best New Business Campaign\",\"UK Digital Excellence Awards 2025 Stand Out B2C SEO Campaign of the Year\",\"UK Search Awards 2024 Best Use Of Search (Retail\\\/Ecommerce) - SEO\",\"European Search Awards 2024 Best Use Of Search (Finance)\",\"UK Digital Excellence Awards 2024 Integrated Digital Agency Of The Year\",\"European Agency Awards 2023 Ecommerce Agency of the Year\",\"UK Digital Excellence Awards 2022 Integrated Campaign of the Year B2C\",\"European Agency Awards 2022 Best SEO Campaign (Stelrad)\",\"European Ecommerce Awards 2022 European Ecommerce Search Campaign of the Year (Silver)\",\"UK Agency Awards 2022 Best Agency Culture\",\"UK Digital Growth Awards 2022 SEO Agency of the Year\",\"European Search Awards 2022\",\"Northern Digital Awards 2022 Best Digital Marketing Campaign Travel\\\/Leisure\",\"European Agency Awards 2021\",\"UK Agency Awards 2021\",\"UK Digital Growth Awards 2021\",\"Company Culture Awards 2021 Best Employee Reward Scheme\",\"The Drum Search Awards 2019 Best Use of Search Finance & Professional Services (Uncle Buck)\",\"UK Search Awards 2018 Best Use of Search Finance (Uncle Buck)\",\"UK Southern Business Awards 2018 Digital Agency of the Year for Essex\",\"RAR Digital Awards 2014 UK Best Search Agency\",\"TOPSEOs 2010 Top Performer (UK leading search agencies)\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#\\\/schema\\\/person\\\/1e685f6039e04a229b7383a209ba2a85\",\"name\":\"Ben Austin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AE\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g\",\"caption\":\"Ben Austin\"},\"description\":\"Ben Austin is Founder and CEO of Absolute Digital Media. He founded the agency in 2008 and leads its commercial strategy, regulated-industry positioning and GEO\\\/AI visibility direction across iGaming, finance, legal, healthcare, crypto, adult and insurance. He has built ADM into a regulated-industries specialist with 175+ industry awards and a 97% client retention rate.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/benaustinprofile\\\/\"],\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/author\\\/ben-austin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"European Search Awards 2026: Best Use of Search B2C Win","description":"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/","og_locale":"en_AE","og_type":"article","og_title":"European Search Awards 2026: Best Use of Search B2C Win","og_description":"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.","og_url":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/","og_site_name":"Absolute Digital Media UAE","article_published_time":"2026-05-21T11:26:18+00:00","article_modified_time":"2026-10-27T12:56:42+00:00","og_image":[{"width":1792,"height":945,"url":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp","type":"image\/png"}],"author":"Ben Austin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ben Austin","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#article","isPartOf":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/"},"author":{"name":"Ben Austin","@id":"https:\/\/absolute.digital\/ae\/#\/schema\/person\/1e685f6039e04a229b7383a209ba2a85"},"headline":"Absolute Digital Media Wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026","datePublished":"2026-05-21T11:26:18+00:00","dateModified":"2026-10-27T12:56:42+00:00","mainEntityOfPage":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/"},"wordCount":397,"publisher":{"@id":"https:\/\/absolute.digital\/ae\/#organization"},"image":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp","articleSection":["Awards","Digital Marketing","PPC"],"inLanguage":"en-AE"},{"@type":"WebPage","@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/","url":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/","name":"European Search Awards 2026: Best Use of Search B2C Win","isPartOf":{"@id":"https:\/\/absolute.digital\/ae\/#website"},"primaryImageOfPage":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#primaryimage"},"image":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp","datePublished":"2026-05-21T11:26:18+00:00","dateModified":"2026-10-27T12:56:42+00:00","description":"Absolute Digital Media wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026 for our campaign for The Swallow Co. Read the full story.","breadcrumb":{"@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#breadcrumb"},"inLanguage":"en-AE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/"]}]},{"@type":"ImageObject","inLanguage":"en-AE","@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#primaryimage","url":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp","contentUrl":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/05\/european-search-awards-2026-best-use-of-search-b2c-ppc.webp","width":1792,"height":945,"caption":"European Search Awards 2026 Winners - Best Use of Search B2C (PPC)"},{"@type":"BreadcrumbList","@id":"https:\/\/absolute.digital\/ae\/insights\/absolute-digital-media-wins-best-use-of-search-b2c-ppc-at-the-european-search-awards-2026\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/absolute.digital\/ae\/"},{"@type":"ListItem","position":2,"name":"Absolute Digital Media Wins Best Use of Search \u2013 B2C (PPC) at the European Search Awards 2026"}]},{"@type":"WebSite","@id":"https:\/\/absolute.digital\/ae\/#website","url":"https:\/\/absolute.digital\/ae\/","name":"Absolute Digital Media","description":"Seen. Everywhere.","publisher":{"@id":"https:\/\/absolute.digital\/ae\/#organization"},"alternateName":"ADM","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/absolute.digital\/ae\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AE"},{"@type":"Organization","@id":"https:\/\/absolute.digital\/ae\/#organization","name":"Absolute Digital Media","url":"https:\/\/absolute.digital\/ae\/","logo":{"@type":"ImageObject","inLanguage":"en-AE","@id":"https:\/\/absolute.digital\/ae\/#\/schema\/logo\/image\/","url":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/06\/Absolute-LOGO_RGB2-scaled.webp","contentUrl":"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2026\/06\/Absolute-LOGO_RGB2-scaled.webp","width":2560,"height":430,"caption":"Absolute Digital Media"},"image":{"@id":"https:\/\/absolute.digital\/ae\/#\/schema\/logo\/image\/"},"legalName":"Absolute Digital Media LLC FZ","address":[{"@type":"PostalAddress","streetAddress":"Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba","addressCountry":"AE","addressLocality":"Dubai"},{"@type":"PostalAddress","streetAddress":"35 New Broad Street","addressCountry":"GB","postalCode":"EC2M 1NH","addressLocality":"London"},{"@type":"PostalAddress","streetAddress":"Broom House, 39\/43 London Road","addressCountry":"GB","postalCode":"SS7 2QL","addressLocality":"Essex"}],"telephone":"+971 4 251 8056","email":"hello@absolute.digital","sameAs":["https:\/\/x.com\/absolutedmedia","https:\/\/www.linkedin.com\/company\/absolute-digital-media","https:\/\/www.facebook.com\/AbsoluteDigitalMedia\/","https:\/\/www.instagram.com\/absolutedmedia\/","https:\/\/www.youtube.com\/channel\/UCSWC3-WxcdUKjXaZNJ6tB2w","https:\/\/open.spotify.com\/show\/4rjrI8Mmj4wsI2z9wFj29y?si=g405AOOJSYOEahDWwkppDQ&nd=1","https:\/\/www.tiktok.com\/@absolutedigitalmedia","https:\/\/clutch.co\/profile\/absolute-digital-media","https:\/\/uk.trustpilot.com\/review\/absolute.digital","https:\/\/www.google.com\/search?q=absolute+digital+media#lrd=0x47d8c5392c972f11:0x7a92850ca10ead30,1,,,,"],"knowsAbout":["Automotive","B2B","Beauty","Crypto","eCommerce","Education","Finance","Healthcare","Hospitality","Legal","Real Estate","Startups","Travel","AI Visibility","Content","Digital PR","Link Building","Local SEO","PPC","SEO","Social Media"],"areaServed":[{"@type":"Country","name":"United Arab Emirates"},{"@type":"Country","name":"United Kingdom"}],"subjectOf":{"@type":"WebPage","@id":"https:\/\/absolute.digital\/ae\/ai-seo-knowledge-page\/#webpage","url":"https:\/\/absolute.digital\/ae\/ai-seo-knowledge-page\/","name":"Absolute Digital Media UAE: AI and SEO knowledge page","dateModified":"2026-10-28T12:11:10+00:00"},"founder":{"@type":"Person","name":"Ben Austin","jobTitle":"Founder & CEO","url":"https:\/\/absolute.digital\/ae\/about\/team\/ben-austin\/"},"award":["European Agency Awards 2026 Integrated Agency of the Year - Silver","European Ecommerce Awards 2026 Best eCommerce Agency - Bronze","European Search Awards 2026 Best Use of Search B2C (PPC) Small (The Swallow Co.)","UK Digital Excellence Awards 2026 Standout B2C Ecommerce Website of the Year (Stelrad)","UK Paid Media Awards 2026 Best Integrated Paid Media Campaign","European Agency Awards 2025 SEO Agency Of The Year","UK Agency Awards 2025 Best New Business Campaign","UK Digital Excellence Awards 2025 Stand Out B2C SEO Campaign of the Year","UK Search Awards 2024 Best Use Of Search (Retail\/Ecommerce) - SEO","European Search Awards 2024 Best Use Of Search (Finance)","UK Digital Excellence Awards 2024 Integrated Digital Agency Of The Year","European Agency Awards 2023 Ecommerce Agency of the Year","UK Digital Excellence Awards 2022 Integrated Campaign of the Year B2C","European Agency Awards 2022 Best SEO Campaign (Stelrad)","European Ecommerce Awards 2022 European Ecommerce Search Campaign of the Year (Silver)","UK Agency Awards 2022 Best Agency Culture","UK Digital Growth Awards 2022 SEO Agency of the Year","European Search Awards 2022","Northern Digital Awards 2022 Best Digital Marketing Campaign Travel\/Leisure","European Agency Awards 2021","UK Agency Awards 2021","UK Digital Growth Awards 2021","Company Culture Awards 2021 Best Employee Reward Scheme","The Drum Search Awards 2019 Best Use of Search Finance & Professional Services (Uncle Buck)","UK Search Awards 2018 Best Use of Search Finance (Uncle Buck)","UK Southern Business Awards 2018 Digital Agency of the Year for Essex","RAR Digital Awards 2014 UK Best Search Agency","TOPSEOs 2010 Top Performer (UK leading search agencies)"]},{"@type":"Person","@id":"https:\/\/absolute.digital\/ae\/#\/schema\/person\/1e685f6039e04a229b7383a209ba2a85","name":"Ben Austin","image":{"@type":"ImageObject","inLanguage":"en-AE","@id":"https:\/\/secure.gravatar.com\/avatar\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a328f03e4fb43d50a75511b4c4b53f9c82f80e7e84dd30dac8c9b876ffe51ff0?s=96&d=mm&r=g","caption":"Ben Austin"},"description":"Ben Austin is Founder and CEO of Absolute Digital Media. He founded the agency in 2008 and leads its commercial strategy, regulated-industry positioning and GEO\/AI visibility direction across iGaming, finance, legal, healthcare, crypto, adult and insurance. He has built ADM into a regulated-industries specialist with 175+ industry awards and a 97% client retention rate.","sameAs":["https:\/\/www.linkedin.com\/in\/benaustinprofile\/"],"url":"https:\/\/absolute.digital\/ae\/insights\/author\/ben-austin\/"}]}},"_links":{"self":[{"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/posts\/13098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/comments?post=13098"}],"version-history":[{"count":1,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/posts\/13098\/revisions"}],"predecessor-version":[{"id":274177,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/posts\/13098\/revisions\/274177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/media\/13105"}],"wp:attachment":[{"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/media?parent=13098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/categories?post=13098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/tags?post=13098"},{"taxonomy":"sector","embeddable":true,"href":"https:\/\/absolute.digital\/ae\/wp-json\/wp\/v2\/sector?post=13098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}