{"id":2745,"date":"2023-03-30T12:51:38","date_gmt":"2023-03-30T11:51:38","guid":{"rendered":"https:\/\/absolute.digital\/?p=2745"},"modified":"2026-10-27T12:56:37","modified_gmt":"2026-10-27T12:56:37","slug":"breaking-news-google-march-broad-core-algorithm-update-complete","status":"publish","type":"post","link":"https:\/\/absolute.digital\/ae\/insights\/breaking-news-google-march-broad-core-algorithm-update-complete\/","title":{"rendered":"Breaking News: Google March Broad Core Algorithm Update Complete"},"content":{"rendered":"<p>When Google\u2019s a little quiet, we know it\u2019s time to panic. Despite everyone being distracted by the holy grail that is ChatGPT-3 (and now ChatGPT-4), Google of course came along a threw a spanner in the works to distract us \u2013 even for just a short period of time. Around a week ago, the search engine giant announced the launch of its first Broad Core Algorithm Update of the year which was named the March Broad Core Algorithm Update 2023, just like several of Google\u2019s other major updates.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2766\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/ben-austin-150x150.png\" alt=\"ben austin small blog\" width=\"80\" height=\"91\" \/> CEO and Founder, <a href=\"https:\/\/www.linkedin.com\/in\/benaustinprofile\/\">Ben Austin<\/a>, said:<\/p>\n<p>\u201cGoogle\u2019s March Broad Core Algorithm Update took a lot of the seo community by surprise, as well as the businesses impacted. Whilst there\u2019s no saying how a website will adapt to an algorithm update, there are things we can do to prevent the worst from happening, which is why so many of our clients are seeing a positive increase as opposed to a decline in online visibility. Not only does this mean many now rank way above where they used to but have earned an additional portion of the market share against the competition!&#8221;<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Today we released the March 2023 core update. We&#8217;ll update our ranking release history page when the rollout is complete: <a href=\"https:\/\/status.search.google.com\/products\/rGHU1u87FJnkP6W2GwMi\/history\">https:\/\/t.co\/sQ5COfdNcb<\/a><\/p>\n<p>\u2014 Google Search Central (@googlesearchc) <a href=\"https:\/\/twitter.com\/googlesearchc\/status\/1636012534426640384?ref_src=twsrc%5Etfw\">March 15, 2023<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>As a leading <a href=\"\/ae\/services\/seo\/\">SEO agency in Essex<\/a> and London, even though we largely know what to expect from these Broad Core Algorithm Updates, there are of course some uncertainties associated with them. This leaves many agency experts and in-house leaders wondering what they didn\u2019t do or in fact <em>did<\/em>. What we know about this Broad Core Algorithm Update is that it was big, with the SERPs still appearing highly volatile even now ranked 9.3 out of 10. We\u2019re not joking, either \u2013<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2748 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0000_SERP-volatillity.png\" alt=\"SERP volatility\" width=\"897\" height=\"432\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Despite SERP volatility ranked at a very high range, we\u2019ve been continuing to monitor the progress of our client\u2019s visibility and subsequent organic keyword rankings to see where the update may have had the biggest impact and possibly why. The general conscientious is that, despite the update causing a number of shock waves both online and on social media, an impressive 87% of our clients have seen an uplift which for something as big as this is a huge win for both our teams and our clients reaping the benefits of increased visibility from a sales and lead generation, revenue and ROI perspective.<\/p>\n<p>&nbsp;<\/p>\n    <style>\n    .cta-gradient { background: var(--magenta, var(--color-brand)); border-radius: 10px; }\n    .cta-gradient .cta-header,\n    .cta-gradient .cta-content { max-width: 500px; font-size: 40px; line-height: 42px; }\n        .cta-gradient { background: url(\/wp-content\/uploads\/2023\/03\/cta-banner-background.png) no-repeat center bottom \/ cover; }\n        <\/style>\n            <a href=\"\/contact\/?utm_source=Absolute-Website&#038;utm_medium=Absolute-Website&#038;utm_campaign=Absolute-Blog-CTA\" aria-label=\"Get My Free SEO Audit\" class=\"text-decoration-none\">\n            <div class=\"cta-gradient text-white p-4 my-3 \">\n            <div class=\"d-lg-flex align-items-center justify-content-between\">\n                                    <h3 class=\"cta-header text-white pb-2\">\n                        Save My Website                                                    <span class=\"text-yellow\"> In The Search Results<\/span>\n                                            <\/h3>\n                                                                            <span class=\"btn btn--primary\" aria-label=\"Get My Free SEO Audit\">Get My Free SEO Audit<\/span>\n                                                <\/div>\n        <\/div>\n            <\/a>\n    \n<p>&nbsp;<\/p>\n<p>Here&#8217;s just a few high-level examples of how our client\u2019s visibility index has increased from when we began working with them right up until the algorithm update took place!<\/p>\n<p>As visible from the above graphs, all our clients have seen a huge increase in visibility since the algorithm update took place, spurring them way above their day-to-day visibility, with some even reaching the highest of highs through the ongoing implementation of our unique <a href=\"\/ae\/services\/seo\/\">SEO<\/a> strategies that are carefully tailored to our clients exact objectives.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2749 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0001_client-visibility-05.png\" alt=\"client visibility\" width=\"897\" height=\"367\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2750 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0002_client-visibility-04.png\" alt=\"client visibility\" width=\"897\" height=\"373\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2751 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0003_client-visibility-03.png\" alt=\"client visibility\" width=\"897\" height=\"368\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2752 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0004_client-visibility-02.png\" alt=\"client visibility\" width=\"897\" height=\"392\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2753 size-full\" src=\"\/ae\/wp-content\/uploads\/2023\/03\/0005_client-visibility-01.png\" alt=\"client visibility\" width=\"897\" height=\"311\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>As visible from the above graphs, all our clients have seen a huge increase in visibility since the algorithm update took place, spurring them way above their day-to-day visibility, with some even reaching the highest of highs through the ongoing implementation of our unique <a href=\"\/ae\/services\/seo\/\">SEO<\/a> strategies that are carefully tailored to our clients exact objectives.<\/p>\n<p>&nbsp;<\/p>\n    <style>\n    .cta-gradient { background: var(--magenta, var(--color-brand)); border-radius: 10px; }\n    .cta-gradient .cta-header,\n    .cta-gradient .cta-content { max-width: 500px; font-size: 40px; line-height: 42px; }\n        .cta-gradient { background: url(\/wp-content\/uploads\/2023\/03\/cta-banner-background.png) no-repeat center bottom \/ cover; }\n        <\/style>\n            <a href=\"\/contact\/?utm_source=Absolute-Website&#038;utm_medium=Absolute-Website&#038;utm_campaign=Absolute-Blog-CTA\" aria-label=\"Get My Free SEO Audit Now\" class=\"text-decoration-none\">\n            <div class=\"cta-gradient text-white p-4 my-3 \">\n            <div class=\"d-lg-flex align-items-center justify-content-between\">\n                                    <h3 class=\"cta-header text-white pb-2\">\n                        Futureproof The                                                    <span class=\"text-yellow\"> Success Of My Business<\/span>\n                                            <\/h3>\n                                                                            <span class=\"btn btn--primary\" aria-label=\"Get My Free SEO Audit Now\">Get My Free SEO Audit Now<\/span>\n                                                <\/div>\n        <\/div>\n            <\/a>\n    \n<p>&nbsp;<\/p>\n<h2>It Doesn\u2019t Stop There<\/h2>\n<p>There is ongoing online discussion about the recent update and its effects on various business sectors and individual brands. However, more often than not, we\u2019re seeing leading brands being faced by a huge drop in visibility which has had a knock-on effect on their bottom line and growth which is only expected to get worse as the SERPs level out again.<\/p>\n<p>With so much uncertainty surrounding the future of the Google SERPs, we\u2019re continuing to focus on the three core pillars of SEO which are: technical, on-site optimisation and off-site optimisation. Through doing so, we\u2019re able to effectively balance our clients\u2019 websites whilst ensuring we tick all of Google\u2019s boxes as well as their customers or clients. Ensuring these factors on your website are on par is even more important now, promoting:<\/p>\n<p>&nbsp;<\/p>\n<h3>Better User Experience<\/h3>\n<p>Technical and on-site optimisation can help improve your website&#8217;s speed, usability, and overall user experience. This can lead to longer on-site visit times and increased engagement.<\/p>\n<p>&nbsp;<\/p>\n<h3>Higher Search Engine Rankings<\/h3>\n<p>Search engines such as Google reward websites that are technically sound and optimised for relevant keywords with higher search rankings. This can lead to increased visibility and traffic to your website.<\/p>\n<p>&nbsp;<\/p>\n<h3>Increased Brand Authority<\/h3>\n<p>A strong off-site optimisation strategy that includes link building and social media engagement can help increase your website&#8217;s authority and credibility within your industry or niche.<\/p>\n<p>&nbsp;<\/p>\n<h3>Better Conversion Rates<\/h3>\n<p>A well-optimised website can lead to higher conversion rates, as users are more likely to trust and engage with a website that is easy to use and appears in top search results.<\/p>\n<p>&nbsp;<\/p>\n    <style>\n    .cta-gradient { background: var(--magenta, var(--color-brand)); border-radius: 10px; }\n    .cta-gradient .cta-header,\n    .cta-gradient .cta-content { max-width: 500px; font-size: 40px; line-height: 42px; }\n        .cta-gradient { background: url(\/wp-content\/uploads\/2023\/03\/cta-banner-background.png) no-repeat center bottom \/ cover; }\n        <\/style>\n            <a href=\"\/services\/seo\/?utm_source=Absolute-Website&#038;utm_medium=Absolute-Website&#038;utm_campaign=Absolute-Blog-CTA\" aria-label=\"Get My Free SEO Audit\" class=\"text-decoration-none\">\n            <div class=\"cta-gradient text-white p-4 my-3 \">\n            <div class=\"d-lg-flex align-items-center justify-content-between\">\n                                    <h3 class=\"cta-header text-white pb-2\">\n                        Don&#039;t Restrict Your Visibility                                                    <span class=\"text-yellow\"> Any Longer<\/span>\n                                            <\/h3>\n                                                                            <span class=\"btn btn--primary\" aria-label=\"Get My Free SEO Audit\">Get My Free SEO Audit<\/span>\n                                                <\/div>\n        <\/div>\n            <\/a>\n    \n<p>&nbsp;<\/p>\n<h2>Get Your Free SEO Audit<\/h2>\n<p>Having seen the damage Google algorithm updates can cause businesses over the last 15 years, we want to get your website in better shape. For a limited time, we\u2019re offering anyone who enquires with us a <a href=\"\/ae\/contact\/\">free SEO audit worth over \u00a3600s<\/a>, highlighting not only the strengths and weaknesses of your current set up, but quick win opportunities that could turn your online visibility around to re-position you effectively against the competition. Claim yours, now!<\/p>\n<p>For more information about how <a href=\"\/ae\/\">Absolute Digital Media<\/a> is supporting its clients through the latest Broad Core Google Algorithm Update, get directly in touch with their experts on 0800 088 6000, today.<\/p>\n<div class=\"cta-gradient text-white p-4 my-3 \" style=\"background: url('\/ae\/wp-content\/uploads\/2023\/03\/cta-banner-background.png') no-repeat center bottom \/ cover; border-radius: 10px;\">\n<div class=\"d-lg-flex align-items-center justify-content-between\">\n<h2 class=\"cta-header text-white pb-2\">Book A Meeting <span class=\"text-yellow\"> Today<\/span><\/h2>\n<p><a class=\"btn btn-primary text-black\" href=\"\/ae\/meeting-with-ben-austin\/\" aria-label=\"Book A Meeting\">Book My Meeting Now!<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>When Google\u2019s a little quiet, we know it\u2019s time to panic. Despite everyone being distracted by the holy grail that is ChatGPT-3 (and now ChatGPT-4), Google of course came along a threw a spanner in the works to distract us \u2013 even for just a short period of time. Around a week ago, the search [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2791,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"sector":[],"class_list":["post-2745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google March Broad Core Algorithm, All You Need To Know<\/title>\n<meta name=\"description\" content=\"Google\u2019s March Broad Core Algorithm Update is live. Discover how clients have benefitted &amp; how we can support you with a free SEO audit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/absolute.digital\/ae\/insights\/breaking-news-google-march-broad-core-algorithm-update-complete\/\" \/>\n<meta property=\"og:locale\" content=\"en_AE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google March Broad Core Algorithm, All You Need To Know\" \/>\n<meta property=\"og:description\" content=\"Google\u2019s March Broad Core Algorithm Update is live. Discover how clients have benefitted &amp; how we can support you with a free SEO audit.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/absolute.digital\/ae\/insights\/breaking-news-google-march-broad-core-algorithm-update-complete\/\" \/>\n<meta property=\"og:site_name\" content=\"Absolute Digital Media UAE\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-30T11:51:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-27T12:56:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/absolute.digital\/ae\/wp-content\/uploads\/2023\/03\/700x400-breaking-news-google-march-broad-core-algorithm-update-complete.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1458\" \/>\n\t<meta property=\"og:image:height\" content=\"833\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lewis Esson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lewis Esson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/\"},\"author\":{\"name\":\"Lewis Esson\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#\\\/schema\\\/person\\\/aad7ce9e44d7583e600c8aea63aafcec\"},\"headline\":\"Breaking News: Google March Broad Core Algorithm Update Complete\",\"datePublished\":\"2023-03-30T11:51:38+00:00\",\"dateModified\":\"2026-10-27T12:56:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/\"},\"wordCount\":1034,\"publisher\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/700x400-breaking-news-google-march-broad-core-algorithm-update-complete.webp\",\"articleSection\":[\"Analytics\"],\"inLanguage\":\"en-AE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/\",\"url\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/\",\"name\":\"Google March Broad Core Algorithm, All You Need To Know\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/insights\\\/breaking-news-google-march-broad-core-algorithm-update-complete\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/absolute.digital\\\/ae\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/700x400-breaking-news-google-march-broad-core-algorithm-update-complete.webp\",\"datePublished\":\"2023-03-30T11:51:38+00:00\",\"dateModified\":\"2026-10-27T12:56:37+00:00\",\"description\":\"Google\u2019s March Broad Core Algorithm Update is live. 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