{"id":8887,"date":"2024-08-28T17:08:15","date_gmt":"2024-08-28T16:08:15","guid":{"rendered":"https:\/\/absolute.digital\/?p=8887"},"modified":"2026-10-27T12:56:41","modified_gmt":"2026-10-27T12:56:41","slug":"how-to-navigate-googles-core-web-vitals-for-improved-seo-performance","status":"publish","type":"post","link":"https:\/\/absolute.digital\/ae\/insights\/how-to-navigate-googles-core-web-vitals-for-improved-seo-performance\/","title":{"rendered":"How To Navigate Google&#8217;s Core Web Vitals for Improved SEO Performance"},"content":{"rendered":"<p><strong>30-Second Summary:<\/strong><\/p>\n<ul>\n<li>Does Core Web Vitals affect SEO? Uncover the key metrics of your site you should focus on to optimise loading time and more.<\/li>\n<li>Uncover the answers to key questions, such as what are Core Web Vitals in SEO, and their impact on your sites rankings and performance.<\/li>\n<li>Find out what Google themselves say about Core Web Vitals and SEO and why they need to be a key focus.<\/li>\n<\/ul>\n<p>There are several key aspects of <a href=\"\/ae\/services\/seo\/\">SEO<\/a> and Google\u2019s Core Web Vitals, and SEO goes hand in hand. Why? Google\u2019s Core Web Vitals aim to enhance user experience online, focusing on key metrics such as Largest Contentful Paint, First Input Delay and Cumulative Layout Shift amongst others. In this blog post, we\u2019ll explain what are Core Web Vitals in SEO and how they impact your site.<\/p>\n<h2><strong>What Are Core Web Vitals and SEO?<\/strong><\/h2>\n<p>According to <a href=\"https:\/\/web.dev\/articles\/vitals#core-web-vitals\">Google Search Central<\/a>, <em>\u201c<a href=\"https:\/\/web.dev\/articles\/vitals\">Core Web Vitals<\/a>\u00a0is a set of metrics that measure real-world user experience for loading performance, interactivity, and visual stability of the page.\u201d <\/em>Google <em>\u201chighly recommend site owners achieve good Core Web Vitals for success with Search and to ensure a great user experience generally\u201d<\/em>, explaining that <em>\u201cthis, along with other page experience aspects, aligns with what our core ranking systems seek to reward.\u201d<\/em><\/p>\n<h2><strong>How Do I Navigate Core Web Vitals For SEO<\/strong><\/h2>\n<p>So, Core Web Vitals impact on SEO is bigger than you may think, with its metrics affecting how websites are ranked. But what Core Web Vitals for SEO should you focus on improving? We\u2019ve provided a brief overview below.<\/p>\n<h3><strong>Tip #1 \u2013 Optimise LCP<\/strong><\/h3>\n<p>Largest Contentful Paint or \u201cLCP\u201d refers to the time taken for the largest section of a web page to load. LCP should occur within 2.5 seconds of when a begins to load. If it takes longer than this, it\u2019s recommended to improve server response times, optimise images and videos and enable compression on your website.<\/p>\n<h3><strong>Tip #2 \u2013 Improve FID<\/strong><\/h3>\n<p>The next step is to improve First Input Delay or \u201cFID\u201d. This refers to the time from when a user initially interacts with your web page to when it responds. As a rule of thumb, FID should be less than 100 milliseconds. If it takes longer than this, consider breaking up long tasks, reducing the impact of third-party code and minimising JavaScript execution.<\/p>\n<h3><strong>Tip #3 \u2013 Reduce CLS<\/strong><\/h3>\n<p>Cumulative Layout Shift or \u201cCLS\u201d is a Google search metric that tracks websites layout shift as they load. For visual stability, it\u2019s recommend to keep CLS under 0.1. To improve this score, consider including size attributes on your images and videos, reserving space for ads and avoid publishing content above existing content.<\/p>\n<h3><strong>Tip #4 \u2013 Leverage CDNs<\/strong><\/h3>\n<p>Content Delivery Networks or \u201cCDNs\u201d operate by delivering content to users from edge servers that are geographically closer to them. Ultimately, the goal here is to improve loading times for returning visitors. To do so, consider implementing browser caching, reducing load time and using a CDN to distribute content across multiple servers across the globe for faster delivery.<\/p>\n<h3><strong>Tip #5 \u2013 Prioritise Mobile Optimisation<\/strong><\/h3>\n<p>Lastly, prioritise mobile optimisation. Thia involves ensuring your website is mobile-friendly and utilise responsive design techniques to perform optimally on different screen sizes. It\u2019s also improve to reduce any mobile-specific issues on your website to enhance user experience.<\/p>\n<h2><strong>What Is Core Web Vitals Affect On SEO?<\/strong><\/h2>\n<p>Now you understand how to further enhance your site\u2019s performance and user experience, it\u2019s time to put your learning to the test! Watch how Core Web Vitals for SEO positively contributes to your SEO efforts.<\/p>\n<p>For more on our blog read all about <a href=\"\/ae\/insights\/6-things-to-know-about-financial-services-seo\/\">6 things to know about financial services SEO<\/a> and <a href=\"\/ae\/insights\/5-google-trends-tips-every-business-should-know\/\">5 Google Trends tips every business should know<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>30-Second Summary: Does Core Web Vitals affect SEO? Uncover the key metrics of your site you should focus on to optimise loading time and more. Uncover the answers to key questions, such as what are Core Web Vitals in SEO, and their impact on your sites rankings and performance. Find out what Google themselves say [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":8888,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"sector":[],"class_list":["post-8887","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Core Web Vitals and SEO: What Are They &amp; Their Impact<\/title>\n<meta name=\"description\" content=\"What is Core Web Vitals impact on SEO? 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