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Digital PR

Gone are the days when PR and reputation management were reserved for celebrities and big brands, the internet and power of the online voice has changed this sphere for the long run. Managing your digital image is now a job for brands of all shapes and sizes as one poor review or miss-managed publicity piece could drastically impact your brand. Luckily, the digital age has also given us lots of tools and tricks to ensure your online reputation can be effectively managed and a space for good, turning online reputation into a source for business growth and development. In this blog, we’ll dive into what

The digital PR game is hot and fast right now, with brands chasing press coverage and valuable follow links to help boost their SEO and brand awareness. As PRs, it’s our job to find our clients the best possible sites to link their brand to with relevant campaigns and exciting stories. However, it’s not a simple battle to gain the most links possible – imagine the carnage if it was a link free for all! No, we’ve got to find relevant, authoritative link placements for our clients for our link building efforts to pay off. So, how do you determine the relevancy of a

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