Cloudreach is the world’s leading independent multi-cloud services company, specialising in cloud application development and cloud migration. Their mission is to deliver the promise of cloud and drive extraordinary value for our customers.
Cloudreach partnered with us wanting to increase the visibility of their brand and grow the number of organic leads generated through the site.
Their previous website was very outdated, not highlighting the benefits of the product as efficiently as it could. As a leading B2B technology company, we focused on building a brand-new website for the client from scratch. We focused on user experience and the overall site performance, to enhance the number of leads.
To support the visibility of the site, we built a number of service pages to support the services that Cloudreach offers. We created bespoke content around the brands main conversion areas to further draw attention to the offering.
- Our focus was first updating the Cloudreach website to better reflect the brand and its products. We focused on user visibility and site performance to increase the number of leads generated through the site.
- We created new content pages, including the solutions pages and content hub, to better showcase what Cloudreach could offer and the environments it would efficiently work in.
- As part of this, we created new content pieces to support the product and its benefits, delving deeper into the products and how they worked than previously outlined on the website.
- As well as giving us the opportunity to expand the content on the site, this was a great chance for the team to better understand how the product worked which would support further content creation at a later date.
- We have since provided monthly website maintenance to ensure it is performing to the best of its ability. We have also assisted with other projects, including site translations and custom functionalities.
- We are continuing to conduct an enhanced link building campaign focused on cloud-based services to further support the growth of the site visibility.
We have already achieved some fantastic results for Cloudreach, including an 18% increase in users. Organic sessions have also increased by 23% in the last 4 months. In addition to this, we have seen a 29% increase in the sites Page 1 visibility in the last year.
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