PiPcall are the phone in a phone, which allows businesses to provide their employees a business phone service with its own number via the app.
IT & Technology
We wrote and designed an eBook alongside the specialist team at PiPcall for use on their website and LinkedIn account to further support our paid campaigns. In addition, this would enable us to introduce a new form of lead generation which would encourage sales. Once the eBook had been finalised, we setup targeted LinkedIn campaigns to target IT Managers, before running a lookalike audience campaign to become more refined.