Sienna X is an award-winning supplier of sunless tanning products to salons and mobile therapists in the UK.
SEO / PPC
Health & Beauty
Sienna X were looking for an integrated search campaign which combined both organic and paid elements to increase their overall brand exposure. For their SEO campaign, the brand were looking to improve their search positions for specific keywords (targeting both the brand’s products and general industry terms) and therefore benefit from an increase in organic traffic flow. For their PPC campaign however, Sienna X were looking for a way to improve their overall ROI while also seeing a steady increase in sales generated through the channel.
for: ‘Spray Tan’, ‘Spray Tan Kits’, ‘Fake Tan Products’, ‘Fake Tan UK’, ‘Best Spray Tan Solutions’
increase in Organic Traffic from non-branded keywords
increase in Sales from Google AdWords
reduction in Cost per Click
Absolute Digital Media have had a positive impact on our search and paid campaigns. We are seeing our target keywords rise within projections whilst our paid clickthrough rate has increased significantly since we started working with them.
Their proactive nature in calling us with suggestions, ideas and solutions, has ensured that our working relationship remains on top – something which sets them apart from the competition.
Adam Church-Millward, Digital Marketing Manager