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SuperCasino

Super Casino Real Live Gaming Campaign by SEO Agency Essex

Client:

SuperCasino is one of the world’s longest running and most popular online TV casinos, with live roulette games regularly being broadcast on ITV and Sky.

Category:

SEO

Sector:

Gambling

The Brief

While being a prominent brand on TV, SuperCasino wanted to gain more presence on the digital landscape to compete against some of the biggest names in the industry. In order to do this, SuperCasino wanted to increase their overall search visibility by boosting their first page keyword positions by implementing an integrated strategy.

The Solution

  • Implement innovative approaches to the campaign to combat the notoriously competitive industry
  • Integrate a diverse content marketing strategy to complement the Penguin algorithm refreshes, and introduction of Google Hummingbird

The Results

conversion rate

266%

 increase in Non-Branded Organic Traffic

conversions

82.08%

increase in Goal Conversions

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