A PPC Agency With Flair
PPC advertising and paid search is an increasingly competitive and constantly changing landscape, making it hard for businesses to master. Here at Absolute Digital Media, we have a team of PPC experts who thrive on making innovative, savvy and effective PPC campaigns which deliver exceptional results to our clients. Through targeted PPC marketing, we can reach the right people and the right time and ensure that your Google PPC ads target specific terms, demographics and audience personas – we truly make the most out of your PPC campaign and squeeze out every advertising opportunity possible. Our PPC specialists have experience working across the globe’s most challenging industries, challenging them to keep their PPC tactics flexible and creative to ensure they deliver tangible results from each paid search campaign.
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Our PPC Services Approach
Analysis & Strategy
Our PPC specialists start all PPC management projects with an in-depth analysis of any current PPC campaigns which may need restructuring, or a general analysis of your business, market and audience. By getting a detailed view of your company, we can create a tailored pay per click campaign which will deliver results based on your business objectives.
Successful pay per click marketing is built on a strong keyword targeting plan, hand-picked by our PPC agency professionals to best reach your business’s ideal audience. A thorough market analysis is crucial at this stage to ensure your businesses doesn’t miss a single opportunity. Our PPC agency London, will ensure your PPC campaign is aptly keyword targeted for the best results.
Test, Optimise & Refine
When creating PPC ads, our PPC agency team will never settle with one version! We create, test, optimise, refine and re-test all PPC ads. Keeping a close eye on our paid ads’ creation and performance means we can fine-tune your PPC campaign to ensure you’re achieving maximum ROI with each ad.
Optimise Your Full Campaign
As well as optimising your PPC ads and paid activity, we will ensure your PPC advertising landing pages are of premium quality and promoting customer conversions. We make the most out of every ad click by working with our design team to ensure your leads are sent to an exciting, informative and enticing landing page so they’ll be eager to know more about your business.
Reporting & Analysis
Our PPC experts will deliver bespoke, monthly PPC services report with a detailed reflection of your overall PPC campaign, conversion rates, revenue and how we are meeting your KPIs and goals. No matter the industry, our leading PPC agency can deliver fantastic results. We’ll ensure these are showcased through our tailored reporting and analysis system to get the most out of our pay per click marketing.
Full-Service Digital Marketing Expertise
As a full-service digital marketing agency, our expertise doesn’t stop with PPC services. We can help grow your business by identifying other digital marketing opportunities that could benefit your business. We will always be open and transparent with our clients, and will determine where additional digital marketing services could complement or exceed your PPC marketing plans – we really are on your side.
Awards & Accreditations
Client PPC Advertising Testimonials
Absolute Digital Media is responsive, proactive, and easy to work with. Their expertise is proven with the results they produce – in the period of 2015 – 2016 they achieved 215,000 clicks and increased the ads click-through rate by 3%. They also give valuable feedback and advice.
Why Choose Us
Pay Per Click Advertising You Can Trust
The A-Team are innovators in digital marketing, and our award-winning PPC services are no exception. With a creative and analytical approach, we are proud to deliver leading PPC campaigns across a range of industries. Our pay per click marketing has secured a range of client successes, including obtaining $40,000 Google Grants, increasing ROI by 600% and delivering over £100,000 conversion turnover, to name a few!
We’re not just your agency, we’re your partner; and we’re committed to creating innovative, resourceful and results-driven PPC strategies which will bring your business new traffic, increase conversions and boost sales. As your partner in pay per click marketing, we will navigate the best possible paid ads solution for your company and guide you through the process. When we partner with new companies, we see ourselves as an extension of your business’ team, your growth and success goals become our goals; we’re your very own PPC expert agency with you every step of the way.
- Cutting Edge Paid Digital Advertising
- Comprehensive PPC Strategies
- Integrated Digital Service Approach
- ROI-Focused Strategies & Results
- A Team Of PPC Experts On Your Side
Your Absolute PPC Experts
Meet your pay per click agency experts! From AdWords services to creative PPC digital marketing, our PPC agency team is full of experts who deliver detailed, ROI-focused campaigns to all our clients. All our PPC management agency members are Google Analytics certified and are equipped with all the latest tools and software to deliver innovative, tactical and results-driven PPC campaigns.
Get to know the team behind our award-winning PPC services – welcome to the PPC A-Team! See who makes up our pay per click company team and get to know their experience and skills.
Your PPC Marketing Questions Answered
Ask Us Anything About PPC In Digital Marketing!
Pay per click or PPC marketing is a paid advertising service used to drive traffic to websites that convert into sales and customers when successful. PPC advertisers pay each time a user clicks on one of their online ads. PPC ads appear when people use search engines, such as Google and Bing, and each ad can be targeted to a specific product or keyword. PPC is a quick and effective way to attract new customers, boost sales and convert clicks into customers. Unlike organic digital marketing services, this paid method has a quick ROI turnaround.
When you see a PPC ad appear in the SERPs (Search Engine Results Page), this ad will have gone through an Ad Auction held by the search engine to determine the ad’s relevance and validity to appear on the SERP. This includes a ‘bidding’ system, based on the most relevant keywords to the company. This process means that every PPC campaign must be well researched, strategised and built with both the search engine and user in mind. Hence, our PPC agency leaders create PPC campaigns focused on market research, keyword targeting and customer usefulness to ensure the best results possible for each PPC marketing project. Our PPC management London team are highly skilled in Ad Auctions and PPC ad bidding.
One of the most common types of PPC ads is a paid search ad. These ads appear when users search for products or services online and are almost always part of the search engine results when someone performs a commercial search. This can include mobile, “near me” searches, through to searching for a gift to buy a loved one with Google Shopping, all commercial searches trigger a pay per click ad. Other forms of PPC advertising include display advertising and banner ads, as well as remarketing efforts, which are visual marketing banners on website headers or sidebars. For more information on display advertising, see our sub-service offering for PPC display ads.
Each paid advertising platform is different and comes with various benefits. However, Google Ads is the most popular PPC ad network because it brings in the largest search volume with more than 3.5 billion searches being launched on Google every day. However, this can mean that there is a high competition rate and cost per click expense for popular search terms, products and keywords. Other search engines, such as Bing and Yahoo, also have PPC marketing opportunities and can help companies expand their customer reach. Our PPC company specialists will take you through each network’s pros and cons during your PPC strategy.
Here at Absolute Digital Media, we like to think of SEO and PPC as two sides of the same digital marketing coin, and a powerhouse combination which could bring you exceptional results. SEO is an organic, long-term digital marketing solution which will help cement your brand’s industry authority and boost organic search rankings. However, PPC marketing is a quicker digital marketing service focused on targeting specific audiences and search terms, meaning that as soon as your PPC campaign launches, you will see an increase in traffic, clicks and conversions. Luckily for you, as a full-service agency, we can do both!
As an award-winning PPC agency, our PPC services strive to fulfil each of our clients’ vision and requirements to ensure we deliver results aligned with your business’s goals and objectives. Our PPC management follows five core steps: Objectives, Reach, Optimisation, Trends & Opportunities, and Reporting & Analysis. As a pay per click management company, we are dedicated to reaching your brand’s KPIs and delivering a high rate of conversion with every PPC campaign we create. We also work closely with our clients to keep them informed about our PPC marketing at every step of the campaign and deliver detailed PPC service reports every month.
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