Absolute Insights, The Latest Industry News & Company Blogs

Breaking News: Google March Broad Core Algorithm Update Complete

When Google’s a little quiet, we know it’s time to panic. Despite everyone being distracted by the holy grail that is ChatGPT-3 (and now ChatGPT-4), Google of course came along a threw a spanner in the works to distract us – even for just a short period

Digital Marketing

Why Soul-Sucking Content Marketing Is Out

Marketing your business is ultimately set upon the content you push out to your target audiences and customers. Everything that you write, say and Tweet has a direct impact on your lead generation, highlighting the true significant of having a clear brand

The Special Formula To Setting Up GA4 Ecommerce

Before we proceed, I would like to include a disclaimer that this solution may not be applicable to all accounts and its functionality depends on the structure of your dataLayer. If your dataLayer conforms to the GA3 guidelines, then this solution is likely

Digital Marketing

Why We’re Updating Our Brand – 3 Years On

It’s been 3 years since we last updated our brand and introduced the new Absolute Digital Media to the world. Within that time, we’ve introduced a new service, become a fully remote business, won exciting brands, welcomed a handful of new members to the

Digital Marketing

What Is Remarketing & How To Set This Up

Remarketing is vital to any advertising campaign, giving marketers more power when it comes to targeting audience who are interested in products or services available within a niche. However, remarketing involves far more than pooling your customers into a

We’re Finalists At The UK Digital Excellence Awards!

We’re over the moon to be ending what has been an unforgettable year for the agency with a further awards nomination at the very first UK Digital Excellence Awards set to take place in the New Year. The shortlist We’ve been nominated for not one,

Do Reviews Help SEO?

With 31% of all customers likely to spend at least 31% more with a business who has an array of high-rated reviews, if you are not already putting in the effort to get feedback from your customers you could be missing out on greater custom than you thought.

We’re #19 Top 50 Best Agencies To Work For in 2022!

Time flies when you’re having fun… and working hard! We’re over the moon to have received our Q4 Best Companies rankings last week and are thrilled to have maintained our awesome positions amongst some of the best in the industry and country. #10

We’re Finalists At The UK Search Awards!

After our four incredible wins at yesterday’s European Agency Awards, we’re elated to announce that we have been nominated for a further 6 awards at the prestigious UK Search Awards! The shortlist Our shortlist includes: 1. Best Use Of Search –

Winning 4 Awards At The European Agency Awards 2022

We’re over the moon to have won not one or two, but four incredible awards at this year’s European Agency Awards! The Shortlist Despite the awards taking place virtually, the Absolute Digital Media team celebrated together (of course) via video call.

We Won Silver At The European Ecommerce Awards 2022!

We had an amazing time in Barcelona last week and we’re over the moon to have walked away from the European Ecom Awards with a Silver Award! We Did It! It’s not everyday you get to fly to Barcelona with your team to celebrate, but that’s exactly

We Won Best Agency Culture For A Second Year At The UK Agency Awards!

What a night! Last week, 10 of the team were thrilled to attend the UK Agency Awards to help represent the agency and the rest of the team and were delighted to end the night with nothing but a win! We Did It! We’re huge fans of the UK Agency Awards that

Digital Marketing

How To Choose The Right Digital Agency

Whether you’re on the lookout for your first marketing agency to promote your business or are seeking a specialised digital marketing agency to fast-track your growth, there are a few factors to consider to determine which is the right fit for you. With

We’re Finalists At The UK Ecommerce Awards!

We did it! Following the exciting news that we made it to the shortlist at the European Ecommerce Awards, we’re thrilled to be following up our nomination list with further entries at the UK Ecommerce Awards! We did it! Despite having been in the

Our Top 10 GA4 FAQs Answered

With Universal Analytics (UA) officially retiring in less than a year on July 1, 2023, we thought there was no better time to get you up to speed with GA4. We’ve spoken to our Head Of SEO, Andrew Tuxford, and PPC Manager Tiffany Shears to answer 10 of our

We’re #10 Best Companies To Work For in the UK!

The team had an excellent day on Friday tuning into Best Companies Live for a breakdown of Best Companies for the third quarter of 2022. #10 Best Companies to work for in the UK Absolute Digital Media was amongst the hundreds of businesses in the UK

We’re Finalists At The European Agency Awards 2022!

On Friday we received the news that we had made the European Agency Awards 2022 shortlist following 4 incredible wins in 2021 which included Independent Agency of the Year and Best Agency Culture. We’ve done it again! We’ve done it again! We’re over the

We’re officially a 2022 UK’s Best Workplaces™ for Women!

The 2022 UK’s Best Workplaces™ for Women list was launched this morning by Great Place to Work® UK, recognising us among 263 ranked organisations. We’re officially a 2022 UK’s Best Workplaces™ for Women! We’re over the moon to reveal that we have

We’re Finalists At The UK Agency Awards 2022!

We’re thrilled to announce that we’ve been shortlisted for 6 spectacular awards at the UK Agency Awards 2022. UK Agency Awards 2022 Finalists! Following our incredible win at the UK Digital Growth Awards last month, we’re over the moon to announce

An Introduction To How To Optimise Your Content For Search Intent

With our upcoming Twitter Space – How To Create Content That Satisfies Search Intent – with SEO Manager Lewis Esson and Content Specialist Reji Yates just around the corner, there was no better time to share our blog on An Introduction To How To

We Won SEO Agency Of The Year!

What a night! We’re absolutely thrilled to have taken home gold at last night’s UK Digital Growth Awards for none other than SEO Agency Of The Year! Over the last 12 months we’ve been focusing on building the agency up from both a culture and

We’re #9 Best Companies To Work For in the UK!

It’s not everyday you get recognised as the 34th Best Small Company to work for in the UK so when you are, celebrations are due! Being a remote marketing agency isn’t easy and something we have continued to develop over the last 2 years since the start of

We’re Finalists At The European Ecommerce Awards 2022!

We’re super excited to be heading back to Barcelona in September to celebrate our nominations at the European Ecommerce Awards 2022! After a busy month of award entries, birthday celebrations and reminiscing about the time we moved into our then new office

SEO Strategy – Where The F**K Do I Even Start?

Have you ever been handed a client project or started a new role in-house and been asked to pull together the strategy for an organic campaign, and just thought ‘where the f**k do I even start?’. Then this blog is for you. As Head of SEO at an agency,

Why Your Ecom Data Sucks? – Actionable Insights Outside Of The Box

This might sound obvious but its’ shocking the number of sites and projects which treat tracking as an afterthought. The age old phrase: “what gets measured gets done” applies very succinctly to analytics. Trying to retro fit Ecom tracking into a

Barcelona Bound: We’re Finalists At The European Search Awards 2022!

Barcelona here we come! We’re super excited to announce that we’re finalists for not one, two, three, four or even 5 awards but a total of 9 European Search Awards which includes one of our A-Team for the Rising Star award! Despite the many challenges

Absolute Digital Media Are Finalists At The GLOBAL Search Awards 2022

Absolute Digital Media are finalists at the Global Search Awards 2022! The A-Team have been shortlisted for not 1 or 2 awards but a total of 6 awards across 5 awesome categories. The team have continued to work hard throughout the last year, focusing

Jasmine’s Journey To Rising Star

In person award ceremonies are back and we were absolutely thrilled to have the opportunity to attend the Northern Digital Awards last week. We had nine amazing nominations under our wing, with several of our campaigns featuring in multiple categories. We

We Won Gold At The Northern Digital Awards!

In December last year, the Northern Digital Awards shortlist was announced and, despite the ceremony being pushed back by two months, we were thrilled to finally have had the opportunity to celebrate our amazing nominations in-person alongside the team and

We’re Finalists At The UK Company Culture Awards!

Following an exciting start to 2022, we are absolutely thrilled to announce that we are finalists at the UK Company Culture Awards. Our nomination for Best Workplace Health & Wellbeing Awareness Initiative (Agency) is one that we have now received two

Smashing SEO Traffic by More Than 228%

Last year was a breakout year for Absolute’s growth in Digital PR. Usually, when you see agencies speaking about the results of their PR campaigns it’s all about the links and mentions. While we fully recognise that those results are what drive bottom

Appointed Lovehoney US & Voices.com Digital PR Agency Of Choice

The start of 2022 has been hugely exciting for us here at Absolute Digital Media. Following an unpredictable 2 years, we are pleased to see the back of the pandemic as we progress forward as a remote agency. As part of the pandemic, we have seen a big shift

How To Implement GA4 Tracking Via JSON Files

Over the course of the last year, we have seen several changes when it comes to our privacy online including how we view this data and how it can be used to remarket to users. Adding Covid-19 to the mix, we as marketers have had no choice but to change our

Absolute Digital Media Named as a Top B2B Company in the UK during Clutch’s 2022 Awards

Absolute Digital Media is an award-winning full-service digital marketing agency that’s committed to enabling businesses in the digital space. For years, our focus has been on helping our partners overcome their most daunting challenges to foster effective

We’re Finalists At The Northern Digital Awards 2022!

We did it! We’re wrapping up the year on an Absolute high as finalists at the prestigious Northern Digital Awards 2022 and we couldn’t be prouder of our SEO, PPC and digital PR teams. We’ve been nominated for not one or two but 9 amazing awards spanning

We Took Home Silver At The UK Search Awards!

What a night! You know what they say, there’s no party like an Absolute party and that’s exactly what we did Tuesday evening! Celebrating 10 years of the search awards, 10 of our team including our CEO, Head of SEO, Marketing Manager and Head of Outreach

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