Seen. Everywhere.

eCommerce social media marketing agency trained to convert browsers into buyers

For eCommerce and DTC brands, social media sits right at the point where product discovery turns into purchase intent, and a feed that isn’t built for both converts poorly on either. Our team plans organic and paid social around your live product catalogue, syncing creative to stock, pricing, and seasonal campaigns so that what a shopper sees on the scroll is exactly what they can check out with a click later. That activity runs alongside our content marketing for eCommerce brands and digital PR for eCommerce brands, so paid reach, organic content, and earned coverage all reinforce the same product story rather than working in isolation. Every ad is checked against CMA and ASA advertising guidance as standard, which keeps creatives fast to launch and reduces the risk of an ad being pulled mid-campaign. The result is social activity measured the way eCommerce brands actually judge performance, in add-to-carts, conversion rate, and return on ad spend, not just reach and followers.

Clutch reviews Clutch reviews Google reviews Google reviews Trustpilot reviews Trustpilot reviews

Get Your Free eCommerce Social Media Audit

See how your eCommerce social presence performs against competitors and where paid and organic budgets are leaking. Share a few details through our contact page, and our team will put together a free, no-obligation audit.

    Award-winning, independently judged See all our awards
    European Agency Awards 2026 logo European Search Awards UK Digital Excellence Awards UK Paid Media Awards European Agency Awards UK Agency Awards UK Digital Excellence Awards UK Search Awards European Search Awards UK Digital Excellence Awards European Agency Awards UK Digital Excellence Awards European Agency Awards European Agency Awards 2026 logo European Search Awards UK Digital Excellence Awards UK Paid Media Awards European Agency Awards UK Agency Awards UK Digital Excellence Awards UK Search Awards European Search Awards UK Digital Excellence Awards European Agency Awards UK Digital Excellence Awards European Agency Awards
    Why a specialist

    Social media built around what your product feed actually needs

    Most social strategies treat every brand the same way, but eCommerce social has to do something most content doesn’t: sell accurately, in real time, off a constantly moving catalogue. We plan organic and paid activity directly around your product data, so pricing, stock levels, and promotions shown on social always match what a shopper finds when they click through, with claims about savings and offers checked against CPR and ASA standards as a matter of course rather than a bottleneck. That same product-first approach carries into our PPC for eCommerce brands work, so paid social and paid search never contradict each other on price or availability. The result is social content that’s built to convert on its own terms, measured against revenue and return on ad spend rather than generic engagement metrics.

    2008In regulated search since
    175+Industry awards
    97%Client retention
    28 moAverage client tenure
    Adm insights
    Standards-first

    eCommerce social media marketing built on product data, not guesswork

    We run eCommerce social as a specialist discipline, not a generic add-on to a wider social offering, which means product feeds, real stock levels and honest pricing claims drive the work from the first brief rather than getting bolted on afterward. That approach keeps campaigns live and converting, backed by the same content marketing for eCommerce brands and digital PR for eCommerce brands work we run alongside it, so every channel is pulling from the same product story. If that’s the kind of social partner you’re looking for, get in touch.

    Adm insights
    Questions

    eCommerce social media marketing, answered

    What is eCommerce social media?

    eCommerce social media is the management of organic and paid social and social commerce for online retail brands, within platform policy and consumer-protection law, measured on revenue and return on ad spend.

    Can you run shopping and catalogue ads?

    Yes. We build and optimise product feeds and shopping formats across the major platforms, keeping product data clean and claims accurate so campaigns convert and comply.

    How do you keep retail claims compliant on social?

    Pricing, saving and stock claims are governed by the CPRs and the ASA, so creative and feeds are built to clear them from the brief, not edited after a complaint.

    How do you handle tracking and privacy?

    Tracking, retargeting and audiences are built to UK GDPR with proper consent, so measurement is reliable without cutting corners.

    Does social work alongside SEO and PPC?

    Yes. Social is strongest as part of a joined-up eCommerce programme alongside our SEO and PPC for eCommerce.

    What platforms do you manage for eCommerce brands?

    We run organic and paid social across Instagram, TikTok, Meta and Pinterest, choosing the mix based on where your customers actually shop rather than running every platform by default.

    How is success measured on eCommerce social campaigns?

    Every campaign is reported against add-to-carts, conversion rate and return on ad spend, the same metrics we use across PPC for eCommerce brands, so social sits inside your wider performance picture rather than its own separate scorecard.

    Get started

    Talk to an eCommerce social media marketing specialist

    If you run an online retail or direct-to-consumer brand and want social that sells and stands up to scrutiny, tell us where you are. We will set out where the biggest social gains are and how we would get you there.