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Crypto digital PR agency for crypto and blockchain brands

Generic crypto press releases get ignored, and a poorly worded claim about a token or exchange can trigger FCA scrutiny fast. We pitch real data and defensible angles to journalists at the titles your audience actually reads, checking every claim against the FCA’s cryptoasset promotion rules before it goes anywhere. It’s the same standard behind our Link Building for Crypto and SEO for Crypto work, so coverage and rankings move together.

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Get Your Free Crypto Digital PR Audit

Crypto brands often have real news, funding rounds, product launches, and protocol updates sitting unused because nobody's pitched them properly. We'll look at what your current coverage is actually doing for authority, and flag which of those stories are genuinely linkable. Tell us a bit about your project, and we'll put together a free, no-obligation audit.

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    Why a specialist

    Few PR agencies understand crypto

    Few PR agencies understand crypto well enough to know what can be claimed and how, since that’s governed by the FCA’s cryptoasset financial promotions regime, and brands are judged on where they appear as much as what’s said. Journalists ignore anything that isn’t genuinely useful, so campaigns lead with real data and a real angle, then clear the financial promotions rules and ASA standards before they go out. Done well, it earns authority, referral traffic, and rankings at once, in a market where trust is everything. It’s one of the services on our regulated-industry digital PR offer, run for our crypto clients.

    2008In regulated search since
    175+Industry awards
    97%Client retention
    28 moAverage client tenure
    Adm insights
    Compliance-first

    Crypto digital PR that operates within the rules

    Our crypto digital PR service is built for FCA-registered brands. Every story clears the financial promotions rules before it earns coverage, landing in credible titles rather than chasing links for their own sake. That builds authority and referral traffic without a claim ever putting the brand at risk. If that’s the standard you need, talk to our team.

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    Questions

    Crypto digital PR, answered

    What is crypto digital PR?

    Crypto digital PR is the practice of earning editorial coverage and authoritative links for FCA-registered cryptoasset brands through newsworthy campaigns that clear regulatory scrutiny, building authority, referral traffic and rankings at once.

    What governs what you can claim in crypto PR?

    Yes. What can be claimed is governed by the FCA’s cryptoasset financial promotions regime, so campaigns are built to be newsworthy while still landing coverage in credible, relevant titles.

    How is digital PR different from link building?

    Digital PR earns coverage and links through stories; link building is the broader discipline of growing authority. They overlap and we run both. See Link Building for Crypto.

    How do you measure crypto digital PR?

    On the quality and relevance of coverage, authoritative links won, referral traffic and the rankings and conversions that follow, not just a raw placement count.

    Does digital PR work alongside SEO?

    Yes. Digital PR amplifies organic growth, so it pairs directly with our SEO for Crypto and the rest of your marketing.

    What kind of story actually earns coverage for a crypto brand?

    A genuine protocol update, a funding round, or real usage data. Journalists ignore anything that reads as hype without substance behind it.

    Do you work with exchanges as well as individual projects?

    Yes. Exchanges face a different level of regulatory scrutiny than individual token projects, so the vetting and pitching process adapts to whichever you’re starting from.

    Get started

    Talk to a crypto digital PR specialist

    If you run an FCA-registered cryptoasset or digital-asset brand and want coverage that builds authority within the rules, tell us where you are. We will set out where the biggest PR gains are and how we would get you there.