The Absolute Digital Media blog
Analysis and practical guidance on SEO, PPC, content, digital PR and AI search, written by the specialists who run the campaigns, for brands in regulated and competitive markets.
What is the Absolute Digital Media blog?
The Insights blog carries analysis and practical guidance on SEO, PPC, content, digital PR and AI search, written by the specialists who run the campaigns. It is aimed at brands working in regulated and competitive markets.

































We’re Finalists At The UK Digital Growth Awards!
What a start to the week! We’re thrilled to announce that we have been nominated for not one, but four awards at…
May 18, 2021 Read MoreSocial Media Practices Guaranteed To Help You Stand Out
It can be a difficult thing to GRAB SOMEONE’S ATTENTION on social media and to gain the trust of your audience. Luckily,…
May 17, 2021 Read MoreOur Top 5 Favourite Scripts Every Google Ads Account Should Have
No matter how smart and automated the new Google Ads campaigns are while using machine learning, a digital marketing agency will still…
May 7, 2021 Read MoreWe’re Winners At The Company Culture Awards!
What a week we had last week! Lots of exciting things are happening behind the scenes for us. We hosted our very…
May 5, 2021 Read MoreWe’re Up At The 2021 Global Agency Awards!
Following our huge success being nominated at the 2021 European Search Awards, Company Culture Awards and The Drum Search Awards, we are…
Apr 12, 2021 Read MoreSeven Deadly Sins Of Google Shopping
Whether you are completely new to the world of Google Shopping, or have been using it for a while but are not…
Apr 8, 2021 Read More10 Ways To Improve Your Online Reputation Management
Gone are the days when digital PR and reputation management were reserved for celebrities and big brands, the internet and power of…
Mar 30, 2021 Read MoreWe’ve Been Nominated For 11 Industry Awards!
Last week was a hugely exciting week for us at SEO agency Absolute Digital Media. We received the news that we had…
Mar 29, 2021 Read MoreHow To Build A Keyword Mapping File To Inform Your Content Marketing Strategy
A keyword mapping file in its simplest form is a framework on which keywords are allocated to the most appropriate URLs. With…
Mar 25, 2021 Read MoreWhat we write about
Our insights cover how search, paid and AI visibility really work in regulated and high-value sectors, from SEO and PPC to GEO, with sector-specific guidance for markets like financial services, healthcare and legal. Every article is written by a named specialist and links to the services it supports.

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A multi-award-winning agency
Integrated Agency of the Year - SilverEuropean Agency Awards 2026
Best Use of Search B2C (PPC) Small (The Swallow Co.)European Search Awards 2026
Standout B2C Ecommerce Website of the Year (Stelrad)UK Digital Excellence Awards 2026
Best Integrated Paid Media CampaignUK Paid Media Awards 2026
Best New Business CampaignUK Agency Awards 2025
Best Use Of Search (Retail/Ecommerce) - SEOUK Search Awards 2024
Integrated Agency of the Year - SilverEuropean Agency Awards 2026
Best Use of Search B2C (PPC) Small (The Swallow Co.)European Search Awards 2026
Standout B2C Ecommerce Website of the Year (Stelrad)UK Digital Excellence Awards 2026
Best Integrated Paid Media CampaignUK Paid Media Awards 2026
Best New Business CampaignUK Agency Awards 2025
Best Use Of Search (Retail/Ecommerce) - SEOUK Search Awards 2024 Want this applied to your brand?
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