Seen. Everywhere.

Retail Digital PR for eCmmerce brands

Shoppers research an online store before they buy, and the coverage they find shapes how much they trust it. As a retail digital PR agency, we turn your product launches, customer data, and brand stories into newsworthy, accurate campaigns that earn placements in respected UAE retail, lifestyle, and business titles, along with the authority links that strengthen your search visibility. With over 175 industry awards since 2008, our digital PR in Dubai team works with online retail and DTC brands, connecting every placement to your wider eCommerce marketing in Dubai and eCommerce SEO, so credibility builds from the first search to the final checkout.

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Get Your Free Retail Digital PR Audit

See how much of your eCommerce coverage is actually passing authority, and where the linkable stories are. Send us a few details, and our team will put together a free, no-obligation audit.

    Award-winning, independently judged See all our awards
    European Search Awards UK Digital Excellence Awards UK Paid Media Awards European Agency Awards UK Agency Awards UK Digital Excellence Awards UK Search Awards European Search Awards UK Digital Excellence Awards European Agency Awards UK Digital Excellence Awards European Agency Awards European Search Awards UK Digital Excellence Awards UK Paid Media Awards European Agency Awards UK Agency Awards UK Digital Excellence Awards UK Search Awards European Search Awards UK Digital Excellence Awards European Agency Awards UK Digital Excellence Awards European Agency Awards
    Trusted by
    Preuveneers Solicitors logomCashAdvance logoVera Clinic logoLoan Bird logoFastloan logoStelrad logoMontrose Glass logoVera Clinic logoThe National Autistic Society logoThe National Chidbirth Trust logoQuidMarket logoHarley Street Hearing logoThe Swallow Co logoCashfloat logoSWAY Hair Extensions logoEF MEDISPA logoSmile Cliniq logoPostMyMeds logoPreuveneers Solicitors logomCashAdvance logoVera Clinic logoLoan Bird logoFastloan logoStelrad logoMontrose Glass logoVera Clinic logoThe National Autistic Society logoThe National Chidbirth Trust logoQuidMarket logoHarley Street Hearing logoThe Swallow Co logoCashfloat logoSWAY Hair Extensions logoEF MEDISPA logoSmile Cliniq logoPostMyMeds logo
    The full mix

    Build authority once and use it across your eCommerce marketing

    Digital PR rarely works in isolation, because the authority it builds once can support every channel your online store relies on. Trusted retail and business placements strengthen your eCommerce SEO through authority links, give your eCommerce PPC campaigns a more credible brand to promote, and supply your content marketing with data and product stories worth sharing. They also help your brand appear in AI answers through our GEO services and support our wider link building work. Choose a service below to see how each one works alongside our digital PR in Dubai team.

    SEO for eCommerce

    We win non-branded organic search for online retail and direct-to-consumer brands, inside the rules that govern consumer-facing selling in the UK.
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    AI Visibility for E-commerce

    We get online retail and direct-to-consumer brands cited and recommended inside AI answers, ChatGPT, Google AI Overviews, Gemini and Perplexity.
    Learn more

    PPC for E-commerce

    We run paid search, shopping and paid social for online retail and direct-to-consumer brands, inside the pricing, feed and consumer-protection rules that govern retail advertising.
    Learn more

    Social Media for E-commerce

    We grow online retail and direct-to-consumer brands on social, through organic and paid, from social commerce to full-funnel prospecting.
    Learn more

    Content for E-commerce

    We plan, write and optimise content for online retail and direct-to-consumer brands, inside the consumer-protection rules that govern the sector.
    Learn more

    Digital PR for E-commerce

    We earn online retail and direct-to-consumer brands the coverage and authority that paid channels cannot buy, cleared for compliance first.
    Learn more

    Link Building for E-commerce

    We earn authority links for online retail and direct-to-consumer brands: editorially given, penalty-safe, and built to lift rankings.
    Learn more

    Local SEO for E-commerce

    Local SEO for an online retailer is a narrower job than for a shop and still worth doing: a correctly configured profile, consistent citations so the brand reads as one business everywhere, and pages…
    Learn more
    Ratings & reviews

    Independently reviewed and rated

    Verified, independent reviews from the businesses we work with.

    The project

    SEO Services for Marketing Agency

    2Content developmentLocal searchOn site optimization · Confidential · Feb. 2026 - Ongoing

    Project summary

    Absolute Digital Media provides SEO services for a marketing agency. The team has also worked on website optimization, keyword research, and WordPress CMS and page-building support.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “I’m very impressed with their work.”

    Jul 24, 2026

    Feedback summary

    Absolute Digital Media has delivered content pages and sorted out technical areas. The team has resolved technical issues regarding strategy alignment, getting the right content balance, internal linking structure, and site schema. Their tailored approach has been crucial to the project's success.

    The reviewer

    Stephen McAllister

    Director, McAllister Digital Ltd

    • London, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    CRO, Web UX/UI Design & Development for Online Retailer

    2UX Strategy · Less than $10,000 · Mar. 2026 - Ongoing

    Project summary

    Absolute Digital Media has helped an online retailer relaunch their website. The team provides content planning, site structure support, conversion rate optimization (CRO), wireframes, and detailed reports.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They provide a personal touch and bespoke level of solution as opposed to a generic process to run through.”

    Jun 18, 2026

    Feedback summary

    Absolute Digital Media has ensured that the client's site relaunch goes smoothly. The team has helped the client achieve a 100% uplift in initial traffic from SEO activity, new keywords ramping up, and more exposure within digital and SEO. The client has also seen a 40% increase in conversion rate.

    The reviewer

    James Matthews

    Business Manager, Bossy Cat

    • London, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    SEO & PR Services for Men's Grooming Products Company

    Google AdwordsWordPress SEO · Confidential

    Project summary

    Absolute Digital Media provided SEO and PR services for a men's grooming products company. The team developed and implemented a managed growth strategy, focusing on SEO, link-building, and digital PR.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They combine deep technical expertise with genuinely proactive, human support.”

    Jun 18, 2026

    Feedback summary

    Absolute Digital Media's work helped the client achieve improvements in SEO and e-commerce metrics. The team increased organic traffic, keyword visibility, e-commerce revenue, and conversion-driven metrics. Absolute Digital Media's organized, transparent, and proactive approach was commendable.

    The reviewer

    Anonymous

    Owner, Hollo Supply

    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    SEO, PPC & Email Mktg Services for IT Company

    4Google AdwordsContent developmentLink earning & development · Confidential · Sep. 2024 - Ongoing

    Project summary

    Absolute Digital Media provides SEO, PPC, and email marketing services for an IT company. They conduct audits, create targeted content, manage Google Ads campaigns, and develop email marketing strategies.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “What impressed us most was the genuine strategic thinking they brought to the table.”

    May 11, 2026

    Feedback summary

    Absolute Digital Media has significantly increased organic traffic and improved cost-per-acquisition and conversion rates. Their project management is strong, meeting deliverables on time and providing clear reports. The team is responsive, proactive, and offers genuine strategic thinking.

    The reviewer

    Anonymous

    Director, IT Company

    • London, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    SEO Services for E-Commerce Company

    Confidential · Confidential · Jan. 2024 - Ongoing

    Project summary

    Absolute Digital Media provides SEO services for an e-commerce company. The team has conducted technical audits, keyword research, on-page optimization, and link building.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They're amazing at working in a regulated industry.”

    Apr 23, 2026

    Feedback summary

    Thanks to Absolute Digital Media's efforts, the client has seen a significant increase in organic sessions, new users, returning users, organic revenue, keyword rankings, clicks, and impressions. The team delivers work on time and is responsive, accommodating the client's ideas and requests.

    The reviewer

    Anonymous

    Finance Manager, E-Commerce Company

    • Hadleigh, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    SEO & Shopify Support for Online Furniture Retailer

    On site optimizationOther SEOTechnical SEOShopify SEO · Confidential

    Project summary

    Absolute Digital Media provides SEO and Shopify support for an online furniture retailer. The team is responsible for SEO technical support, website content, internal linking, and SEO strategy review.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “It has been an ace experience so far.”

    Oct 28, 2024

    Feedback summary

    Thanks to Absolute Digital Media's efforts, the client has seen a rise in traffic and initial sales. The team is proactive, realistic, and responsive, offering a full suite of communication channels. Moreover, Absolute Digital Media's deliverables are always on time and of high quality.

    The reviewer

    David Roberts

    Director, Home Symphony

    • London, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    SEO for Loan Broker

    3Content developmentLink earning & developmentLocal searchOther SEO · $200,000 to $999,999

    Project summary

    Absolute Digital Media provides ongoing SEO services for a loan broker. The team works on improving the on-page structure, content, strategy, market gaps, and links gained.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They’re always efficient in delivering all the work.”

    Oct 14, 2023

    Feedback summary

    Thanks to Absolute Digital Media, the client has seen a 510% increase in organic traffic and a 634% growth in organic conversions. The team is detail-oriented and trustworthy. They go the extra mile to ensure customer loyalty. Further, they communicate efficiently to discuss deliverables.

    The reviewer

    Richard Wood

    Director, LoanBird

    • Manchester, England
    • 1-10 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    Web and Digital Marketing for Decorating Company

    Less than $10,000 · Less than $10,000 · Jan. 2017 - Ongoing

    Project summary

    Absolute Digital Media provides digital marketing services, focusing on conversation rate optimization, SEO, and social media campaigns.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “Our conversion rate has grown by about 200%.”

    May 31, 2019

    Feedback summary

    Absolute Digital Media employs effective digital marketing strategies that have had a significant impact on the business, boosting business leads in the process. Their services have been more than worth the investment in the long run and their team continues to proactively improve performance.

    The reviewer

    Anonymous

    Marketing Head, LR Decorating

    • 1-10 Employees
    • Phone Interview
    • Verified
    Read on Clutch
    The project

    Ongoing PPC Management for Nonprofit

    $10,000 to $49,999 · $10,000 to $49,999 · Apr. 2014 - Ongoing

    Project summary

    Absolute Digital Media provides ongoing management for Google AdWords, Google Analytics, and more. Their head of PPC has been solely involved and has also delved in SEO in order to help increase rankings.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They were excellent.”

    Nov 21, 2017

    The reviewer

    Martynas Lazdauskas

    Digital Marketing and Website Officer, The National Autistic Society

    • London, England
    • 1,001-5,000 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    Digital Marketing for Travel Insurance Company

    $200,000 to $999,999 · $200,000 to $999,999

    Project summary

    Absolute provides extensive digital marketing for six websites and campaigns. They utilize SEO strategies, conversion rate optimization, link building, and offer content advice through specialized teams.

    5
    Quality5.0
    Schedule5.0
    Cost5.0
    Willing to Refer5.0
    The review

    “They've exceeded all of my expectations and their own initial projections.”

    Nov 15, 2017

    Feedback summary

    Their strategies have improved conversion rates tenfold and generated £4 million. They’re transparent, diligently explain the complex world of digital marketing, and provide detailed status reports, creating a level of trust that’s established Absolute as a long-term partner.

    The reviewer

    Louise Quick

    CEO, Application Advice Services UK Ltd.

    • London, England
    • 11-50 Employees
    • Phone Interview
    • Verified
    Read on Clutch
    The project

    AdWord Restructuring and Management for Charity

    $10,000 to $49,999 · $10,000 to $49,999 · Oct. 2017 - Ongoing

    Project summary

    Absolute Digital Media originally restructured and now manages a non-profit's Google AdWords account. The team aligned the account with the organisation's goals and services while improving the quality score.

    5
    Quality5.0
    Schedule5.0
    Cost4.0
    Willing to Refer5.0
    The review

    “Their thoroughness, expertise, and proactive approach makes them a pleasure to work with.”

    Nov 10, 2017

    Feedback summary

    The site improved exponentially by the end of the first month. Absolute Digital Media is proactive and approachable. Their quick response time eliminates the need for SLAs. The team researches into the markets they work in and to achieve great results.

    The reviewer

    Alexandra West

    Digital Marketing Manager, NCT

    • London, England
    • 201-500 Employees
    • Online Review
    • Verified
    Read on Clutch
    The project

    UX/UI Desing, SEO & PPC for Radiatiors Manufacturer

    1Google AdwordsContent developmentLink earning & development · Confidential · Jan. 2021 - Ongoing

    Project summary

    Absolute Digital Media provides digital marketing services for a radiator manufacturer. The team aims to increase the client's website performance through SEO, PPC, technical development, and UX/UI design.

    5
    Quality5.0
    Schedule4.5
    Cost5.0
    Willing to Refer5.0
    The review

    “They continue to provide a high level of service which shows in the site's performance year on year.”

    Jan 22, 2024

    Feedback summary

    Thanks to Absolute Digital Media, the client's website has improved its performance and profitability yearly. The team provides high-level service, communicates through virtual meetings, and is easy to work with. Overall, their dedication to achieving desired results is impressive.

    The reviewer

    Sarah Baker

    Marketing Communications Manager, Stelrad Radiators

    • Mexborough, England
    • 201-500 Employees
    • Online Review
    • Verified
    Read on Clutch
    Read all our Clutch reviews
    Why a specialist

    Turning product stories and data into coverage that builds authority

    eCommerce digital PR earns editorial coverage and the authoritative links that come with it, and in a market where shoppers are quick to judge, trust is what converts. Journalists reward stories that are genuinely useful, so every campaign we run leads with real data and a clear angle, with pricing, savings, and product details that are accurate and fully substantiated. As a retail digital PR agency, we turn product launches, customer insight, and brand stories into placements in respected UAE retail, lifestyle, and business titles, building the authority, referral traffic, and rankings that grow shopper confidence. With over 175 industry awards since 2008, our digital PR in Dubai team connects every story to your wider eCommerce marketing in Dubai and eCommerce SEO, turning earned coverage into traffic and sales.

    2008In regulated search since
    175+Industry awards
    97%Client retention
    28 moAverage client tenure
    How we work
    Adm insights
    The eCommerce digital PR challenge

    eCommerce digital PR built on real data and clear angles

    Built on accurate claims

    Price, saving and product claims are governed by consumer-protection law, so campaigns are planned to clear the UAE consumer protection law and the UAE Media Council before a story goes out.

    Pre-launch compliance Passed
    UAE consumer protection law
    UAE Media Council
    UAE Personal Data Protection Law
    Accurate pricing claims
    Data-led stories

    Newsworthy or nothing

    Journalists ignore anything that is not genuinely useful, so campaigns lead with real data and a real angle, not a thinly-veiled advert.

    18Years in regulated search

    Claims that stand up

    What can be said about savings, stock and demand is governed by the UAE consumer protection law and the UAE Media Council, so stories land coverage without overstating.

    100%
    Compliance pass-rate

    Quality of placement

    Coverage in the right, relevant, authoritative titles moves rankings and trust far more than volume.

    Schema
    Entities
    Clean structure

    Reputation drives revenue

    Shoppers buy from brands they trust, so placements build credibility that converts, not just links.

    Are the product claims substantiated?
    Every one.
    And the pricing disclosures?
    Clean under UAE law.

    Winning the category term, not just the brand term

    Stelrad sell radiators in a category where the head terms are fought over by manufacturers, marketplaces and every merchant in between. Non-branded rankings are the ones that grow revenue, so those are the ones we go after.

    Proof, not promises

    Proven digital PR results from our award-winning team

    The campaigns below come from our UK portfolio rather than a UAE eCommerce track record, and we believe in being upfront about that. The same team and the same evidence-led method now power our digital PR in Dubai service, backed by over 175 industry awards since 2008 and client partnerships that average 28 months. It is the approach we bring to every eCommerce marketing in Dubai brief, turning product stories and original data into earned coverage and authority links that last.

    View all case studies
    Radiators and central heating, the category Stelrad manufactures for
    Digital PR Case Studies

    Referring domains from 355 to 2,330 for Stelrad

    Read More
    Standards-first

    Ready to grow your reputation with a retail digital PR agency in Dubai?

    As a retail digital PR agency in Dubai, we turn your product launches, customer insight, and brand stories into campaigns that earn coverage in credible retail, lifestyle, and business titles, building the authority and referral traffic that strengthen shopper trust. Every story starts with real data and a clear angle, and it connects to your wider eCommerce marketing in Dubai so each placement keeps working for you. If you’re ready to grow your reputation with a team that has won over 175 industry awards since 2008, talk to our team about your goals.

    Our regulated approach
    Adm insights
    Questions

    Retail digital PR, answered

    What is retail digital PR?

    Retail digital PR is the practice of earning editorial coverage and authoritative links for online retail brands through newsworthy, accurate campaigns, building authority, referral traffic and rankings at once.

    How do you keep retail PR claims compliant?

    Claims about price, savings and product are governed by the UAE consumer protection law and the UAE Media Council, so campaigns are built to be both newsworthy and accurate, landing coverage without overstating.

    How is digital PR different from link building?

    Digital PR earns coverage and links through stories; link building is the broader discipline of growing authority. They overlap and we run both. See Link Building for eCommerce.

    How do you measure retail digital PR?

    On the quality and relevance of coverage, authoritative links won, referral traffic and the category rankings and sales that follow, not just a raw placement count.

    Does digital PR work alongside SEO?

    Yes. Digital PR amplifies organic growth, so it pairs directly with our SEO for eCommerce and the wider programme.

    Which publications can retail digital PR place us in?

    We target UAE retail, lifestyle, business, and national titles, along with consumer and trade publications that your shoppers read, depending on your products and the story. Placements always depend on editorial interest, so we focus on strong data and clear angles that journalists choose to run.

    Is digital PR suitable for DTC and online-only brands?

    Yes. DTC and online-only brands often hold the data journalists value, such as customer trends, search behaviour, and product insight, and coverage gives a newer brand the credibility that shoppers look for before they buy. We can connect the results to your wider eCommerce marketing in Dubai.

    Can you support seasonal campaigns like Ramadan and White Friday?

    Yes. We plan seasonal stories well ahead of peak shopping periods, building on your own sales and customer data so that coverage lands when shoppers are searching. The authority links it earns also support your eCommerce SEO long after the season ends, as part of our wider digital PR in Dubai service.

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    Get started

    Talk to an retail digital PR specialist

    If you run an online retail or direct-to-consumer brand and want coverage that builds authority and stands up to scrutiny, tell us where you are. We will set out where the biggest PR gains are and how we would get you there.