Client:
Big Max Golf (US)
Big Max Golf is Europe’s leading trolley manufacturers, selling top-of-the-range golf equipment at an affordable price.
Category:
Paid Social
Sector:
eCommerce
The Brief
Big Max Golf approached the team at Absolute Digital Media after seeing the success they had previously achieve for similar brands. To get started with their paid social media campaign, we set up two campaigns; one which would retarget customers and one which would target new audiences who were interested in golf. Having sold out of their most popular cart bags as a result of our campaigns, we then created a new set of ads which would allow users to sign up to be notified when they were back in stop, creating further awareness of the brand.
The Results
42%
increase in Revenue
23%
increase in Purchases
37%
reduction in Purchase Rate
18%
reduction in CPM