Stylish SEO Campaign That Achieves Results

Find out how Absolute Digital Media helped Trilogy Stores increase their average order value by 25.05%. Read the full case study.

Client: Trilogy Stores
Category:
Sector: eCommerce
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The Client

Trilogy Stores is a popular clothing store that sells designer fashion and jeans handpicked by expert stylists.

trilogy logo
trilogy woman in nice clothing

The Challenge

Trilogy Stores are a premium clothing brand that specialise in denim jeans, they partnered with Absolute Digital Media in April 2019 to increase their organic visibility for non-branded keyword terms. They have 5 stores in London as well as a strong online presence. Over the past year, we have increased organic traffic by 29.18% and organic revenue by 41.81%. We have done this by creating keyword optimised content for all category and subcategory pages on the website and improving the authority of these with a robust link building strategy.

The Objectives

The Solution

  • Carried out extensive competitor research.
  • Implemented a reactive and proactive content marketing strategy for all pages on the website.
  • Worked closely with the team at Trilogy to align the SEO strategy with the store’s product release schedule.
  • Mapped out an authoritative offsite strategy.
  • Provided technical recommendations to Trilogy’s website developer.

Results.

+ 41.81%
increase in organic revenue
+42.47%
increase in new organic users
+25.05%
increase in average order value

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